Design direction first
Agree how it should look before a single page is built.
For exampleThree directions from your brief and your competitors, before any page exists.
AI store builder, for brands not selling online yet
Describe what you sell. Review the draft. Publish when you are happy.
For brands with no store yet. Say what you sell and who buys it, approve a design direction, and get real code on your own domain — as a draft, until you publish it.
- Where it lives
- The Storefront app
- Works with
- A new store, on a domain you own
- What waits for you
- Publishing the draft
- Included in
- Every Self Service plan
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In the app
The Storefront app, draft surface.
Draft
9 pages · not visible to shoppers
Pages built
9
from one brief
Loads in
0.8s
measured on the draft
Shoppers who can see it
0
until you publish
Ready to review
| HomeHero, three collections, story block | Reviewed |
| Product pageGallery, variants, delivery, returns | Reviewed |
| CollectionFilters by size, colour and price | Reviewed |
| AboutYour studio, in your words | Reviewed |
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What you get
Real code you own
A built store on your own domain, not a page inside our tool.
For exampleNine pages of real code on yourbrand.com, exportable at any point.
Draft and publish
Two pointers: what you are editing, and what shoppers see.
For exampleEdit the home page all week; shoppers keep seeing last week’s until you publish.
Readable by AI shoppers
Product data structured so assistants can quote your catalogue.
For exampleEvery product page ships with price, availability and returns as data.
Built to be tested
Page variants and experiments from the first day, not bolted on later.
For exampleRun two versions of the home page and keep the one that sells more.
Edit by asking
Change a page by describing the change, and see it before it is live.
For example“Make the hero image full width on mobile” lands in the draft, not on the store.
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You can check any of it, whenever you want.
Every run keeps what it read, the rule it followed, and who approved it.
What Synton reads
- Your brief: what you sell, who buys it, how it should feel
- Competitor stores in your category, for the design direction
- Your product data, checked against what AI assistants can read
What Synton changes
- Build every page as real code on your own domain
- Structure product data so AI assistants can read it
- Publish the draft you reviewed, in one step
What you can check
- Nothing reaches shoppers until you publish the draft
- A receipt for every change: what it read, the rule it followed, who approved it
- Product changes undo in one click. Other changes keep a snapshot for manual recovery, and some cannot be undone at all
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What it does not do
- It is for a store you do not have yet. It does not rebuild the Shopify or WooCommerce store you already run.
- It does not bring over your existing orders, customers or reviews.
- It does not buy your domain or open your payment account. You connect both, and the store is built onto them.
Synton products
See the other products
Storefront
See your store before you commit to it.
Describe what you sell and look at what comes back. Nobody sees the draft but you, until you publish it.
Draft my store